The Bin23 label has always signaled the top shelf of a Jordan release, and it lands on the Air Jordan 3 this month in a deep burgundy makeup. Tumbled premium leather covers the upper, the elephant print sits tonal across the heel and toe instead of jumping out in the usual contrast, and gold accents finish the look with a quiet kind of flex.
This is a grown-up version of a shoe that usually leans loud. The Air Jordan 3 is one of the most recognizable silhouettes Tinker Hatfield ever drew, the model that introduced visible Air to the line and kept Michael Jordan in the family after he nearly walked. Putting it in monochrome burgundy with upgraded materials is a move aimed squarely at the collectors who already own the OG colorways and want something that reads premium on foot.
At $355, this sits well above a standard retro, which is the point. Bin23 releases are produced in smaller numbers and built with better leather, so the price reflects both the materials and the scarcity. Expect retail pairs to be limited, with the resale market filling in quickly for anyone who misses the initial drop.
The Air Jordan 3 Retro PRM Bin23 releases June 13 at a retail price of $355 under style code IO7744-600. If you want a pair at retail, set your reminders early and have your sizes ready, because the premium 3s tend to move fast. If retail sells through, the marketplaces below will have live listings.
Where to buy the Air Jordan IO7744-600 $355
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