adidas and Coca-Cola have teamed up on a new version of the Samba, delivering a White and Gum colorway that keeps the classic silhouette intact while giving it a collaborative identity worth paying attention to.
adidas has been one of the most recognizable names in footwear since the brand was founded in Germany in the late 1940s. Built on a foundation of sport, the three stripes grew into a global presence that spans performance and lifestyle categories, making adidas one of the most collected sneaker brands in the world.
The Samba itself has roots going back to 1950, when adidas originally developed it as a soccer boot designed for play on frozen or hard ground surfaces. Over the decades it moved off the pitch and into everyday life, picking up fans across football culture, street style, and the broader sneaker community. It remains one of adidas’s most enduring silhouettes, recognizable by its low-top profile, rubber cupsole, and the leather stripe patches stitched across the side panels.
Coca-Cola is one of the most widely recognized consumer brands on the planet, and the company has a long history of collaborating with apparel and footwear labels. Bringing Coca-Cola into the Samba story connects two brands with deep roots in popular culture, and the result here is a shoe that leans into heritage rather than trying to reinvent it.
This particular version of the Samba builds on the silhouette’s classic look with a white leather upper supported by suede overlays at the toe and eyelet panels. Those texture shifts give the shoe depth without adding visual noise. The leather stripe patches sit across the side panels as expected, and a rubber midsole and outsole close out the build. The gum rubber detailing on the sole adds warmth against the clean white leather, landing on a contrast that feels considered and easy to wear across a range of outfits.
The adidas and Coca-Cola Samba in White and Gum is available now. Check adidas.com and select adidas retailers for current stock. If this one speaks to you, it is worth exploring more of the adidas Samba lineup or other adidas lifestyle models to find your next pair.
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