CNCPTS Boston will host the exclusive launch of the next chapter in Jaylen Brown’s collaboration with Oakley on Friday, May 1. The collection arrives at the Boston boutique before its global release, giving the local community early access to the partnership’s evolved designs.
The launch event runs from 10am EST on May 1 at CNCPTS Boston and on cncpts.com. CNCPTS is offering an RSVP for an evening celebration featuring community programming, drinks, music, and giveaways tied to the release.
Brown’s work with Oakley reflects the growing trend of athletes leveraging their platform to shape eyewear and accessories beyond their primary sport. The Boston Celtics forward has built a signature presence across multiple categories, and this collection represents another step in that expansion. Details on specific models, colorways, and pricing for the Oakley x Jaylen Brown collection have not yet been announced, but the exclusive Boston launch suggests limited availability at the outset.
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Source: Cncpts
