Nike Ja 4 Rise Release Date, Price, and Where to Buy

Ja Morant’s fourth signature shoe arrives in a Rise colorway, and the Ja line remains one of Nike‘s clearest bets on performance value. The Ja series has consistently landed at a lower price than most signature models while still delivering real on-court tech, which has made it a favorite for actual hoopers rather than just collectors.

That positioning matters. As signature prices creep upward across the board, a good basketball shoe at $130 is increasingly rare, and Nike keeping the Ja line accessible is part of what has made it work. Rise is another everyday colorway in a lineup built to be played in.

Release details

The Nike Ja 4 Rise releases July 31, 2026 with a retail price of $130. The style code is IX5151-600.

Where to buy

The Ja 4 Rise will be available at Nike and select basketball retailers.

Written by

The Sneakers Team

The Sneakers Team is the editorial desk behind becausesneakers, founded and edited by Nick Engvall. Nick has spent more than two decades in the sneaker industry. He built the original Eastbay Blog, led the first dedicated sneaker team at Complex, ran the first UGC and seeding programs at Finish Line, was employee number nine at StockX, and served as Senior Director at Stadium Goods. He hosts the Sneaker History podcast, and his first book, Small Luxuries: Sneakers, arrives in October 2026 from Motorbooks. Release details on this site are checked against the brand's own product information before publication, and anything we cannot confirm is labelled rather than stated.

More from The Sneakers Team →