Nike celebrated Seoul’s Seongsu District, the South Korean capital’s emerging creative neighborhood, with a city-inspired Air Max 95 colorway that dropped in February 2026. Seongsu’s transformation from an industrial area into a hub for artists, designers, and independent culture made it a natural fit for a shoe with the Air Max 95’s own comeback narrative.
The colorway reflected the district’s visual energy through material choices and tonal combinations drawn from the neighborhood’s architectural and artistic character. It was part of a broader Air Max 95 series that had the shoe performing at a level not seen since its 1990s peak.
The Nike Air Max 95 Seongsu retailed at $170 and released February 19, 2026 through Nike and select Korean and global retailers.
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The Sneakers Team
The Sneakers Team is the editorial desk behind becausesneakers, founded and edited by Nick Engvall. Nick has spent more than two decades in the sneaker industry. He built the original Eastbay Blog, led the first dedicated sneaker team at Complex, ran the first UGC and seeding programs at Finish Line, was employee number nine at StockX, and served as Senior Director at Stadium Goods. He hosts the Sneaker History podcast, and his first book, Small Luxuries: Sneakers, arrives in October 2026 from Motorbooks. Release details on this site are checked against the brand's own product information before publication, and anything we cannot confirm is labelled rather than stated.
