A brand whose logo is a spider web put its name on an adidas F50, and the obvious read is that SP5DER brought the metaphor with it. It did not. adidas has been calling this shoe a spider for twenty years. In its own newsroom copy this August, for an entirely unrelated Bad Bunny release on the same platform, adidas described an “Araña” web system wrapping the upper in a structural cage and tied it explicitly to the F50’s 2004 Spider lineage. Araña is Spanish for spider. The partner inherited the idea rather than supplying it.
Two naming corrections before the shoe itself, because both are circulating. This is not an Adizero F50. adidas Originals sells it as the F50 Formotion, and Adizero belongs to the football boot whose upper it quotes rather than to this. And there is no colorway called Formotion Red. Formotion is the model. This pair is simply the red and pink one, and adidas has not published a colorway name for it at all.
What it actually is matters, because the name suggests a boot and it is not one. The upper derives from the Adizero F50 III, a real football boot, and it sits on Formotion tooling, which is a running system. No studs, no soleplate. Release coverage describes it accurately as keeping the F50’s speed language while blurring it into something closer to an early 2000s adidas runner, which is a fair description of a shoe wearing a cleat’s face on a gym sole.
The F50 name is worth knowing before you dismiss this as a graphics exercise. adidas launched it in 2004 as its answer to the Nike Mercurial, and two years later built the F50.6 TUNIT for the 2006 World Cup, a modular boot with interchangeable studs, chassis and uppers that is still one of the odder things a major brand has put on a pitch. The line carried adidas through the Messi years. adidas is reissuing the Y-3 TUNIT Beast pack from that era this year at $300, and it revived the F50 as a working boot franchise in time for this World Cup. So the shoe SP5DER is decorating is not a dead nameplate, it is a live one with a marketing campaign of its own running in parallel.
The build is loud on purpose. Layered mesh with glossy overlay panels, a molded heel frame, the chunky segmented Formotion sole, rhinestone Three Stripes, a lenticular badge, F50 logos at the forefoot, SP5DER branding at the tongue and heel and a spider-shaped hangtag. One outlet reads the tooling as the sole unit from the Ozweego rather than Formotion, which is a specific visual claim worth settling with a pair in hand.
The campaign is where it gets strange. Lamine Yamal fronts it, photographed in a staged locker room. Yamal is a genuine adidas F50 boot athlete. adidas confirmed in July that he and Ousmane Dembélé wore new F50 colorways through the closing stages of this year’s World Cup, in a boot that retails around €270 and has an actual soleplate. So the brand put a working F50 footballer in a dressing room to model a version of his own shoe that cannot be played in. Whether that is clever or confused depends on how literally you take a locker room.
SP5DER itself is worth getting right. Its own site says established 2019 in LA by way of Atlanta, which is a better line than the Atlanta-only framing the feeds use, and Young Thug is its co-founder. Its adidas relationship started on the Superstar at the beginning of this year, first shown at a rodeo event in Houston, before adidas handed it something from the sport side.
Retail is $220, and the trajectory underneath that number is the clearest signal in the partnership. The Superstar launched at $160 in January, follow-ups came at $150 in February, the first F50 Formotion arrived at $190 across the summer, and this pack lands at $220 in September. That is a forty percent climb in eight months on a partnership less than a year old. adidas is not testing whether this works, it is pricing as though it already knows.
Style codes are KZ6578 for the red and pink pair and KZ6581 for the solar green, both $220, both released September 1 through adidas.com, the CONFIRMED app and select retailers. Nobody has named a stockist, and SP5DER’s own store is not currently listing the adidas product. The first colorway, a silver metallic pair coded KZ6575, ran a staggered rollout through a New York pop-up in May, early access in June and a global release in July at $190.
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Read next: The complete 2026 World Cup archive, every match, every goal, and the kit and boot each one was scored in.
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