LOEWE and On put hiking hardware and a lugged outsole on the Cloudsolo, cavities still open. The Cloudsolo Hiker lands October 15 in four colors.
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Zendaya and Law Roach added a Mary Jane strap to On's Cloudnova Moon. Three colorways, out October 1, and a running brand's clearest move into fashion.
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The On Cloudsurfer 3 introduces Surreal, the superfoam replacing Helion, and pre-launches October 1 at run specialty before On.com gets it in 2027.
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On's first mule silhouette in fifteen years lands at $180 with FKA twigs, triple-layer CloudTec and a terry-lined open heel, on sale now.
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On capped the Ivory and Fern Hall of Fame edition of THE ROGER Centre Court at 20,000 pairs, out August 25 at $200. The 2020 original was 1,000.
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On and FP Movement's DICK'S exclusive lands September 3: the Cloudmonster 3 in a floral jacquard at $199.99 and the Cloud X Tempo at $189.99, women's only.
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